Writing By Phil

Client Work

Garden Protein International

Collaborating with the visionary brand created by Yves Potvin, I crafted a brand voice that received huge levels of engagement on social media, and composed compelling copy that showcased the delectable flavors and sustainable, ethical values behind Gardein’s plant-based cuisine, emphasizing their dedication to nourishing both the body and the planet.

Brand Copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Food Packaging Copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Social Media Promotional Posts

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Bookzio.com

Following my work on Gardein, I was invited to write for the launch of another of Yves Potvin’s pioneering vegan food manufacturing brands, which launched in 2023. I focused on capturing the brand’s commitment to creating wholesome, plant-based sushi meals without compromising on taste, resonating with health-conscious individuals seeking nourishing alternatives.

Brand Copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Konscious Foods

Following my work on Gardein, I was invited to write for the launch of another of Yves Potvin’s pioneering vegan food manufacturing brands, which launched in 2023. I focused on capturing the brand’s commitment to creating wholesome, plant-based sushi meals without compromising on taste, resonating with health-conscious individuals seeking nourishing alternatives.

Brand Copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Guest Hotels Group

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch, my writing helped to entice prospective guests to make these hotels their home away from home, whilst enjoying the hidden gems of the city, creating unforgettable memories.

The Jones Hotel Brochure copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

The Nest Hotel Brochure copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Hotel Website copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

The Concierge Club

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch, my writing helped to entice prospective guests to make these hotels their home away from home, whilst enjoying the hidden gems of the city, creating unforgettable memories.

Club Members’ Handbook

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Club Online Sales Letter

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Club Sales Copy (Long Form)

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…

Guest Invest

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch, my writing helped to entice prospective guests to make these hotels their home away from home, whilst enjoying the hidden gems of the city, creating unforgettable memories.

The Jones Hotel Brochure copy

I helped bring this group of five boutique London hotels to life through carefully crafted copy. Using humor, descriptive language, and a personal touch…